9 MONTHS PEACE OF MIND FOR THE PRICE OF THE BEER

13 years ago, when my partner and I found out we were having a baby, I went looking for help - something practical, honest, and made for first-time dads. The App Store? A wasteland of baby name generators and pink floral checklists. So, I built the thing I wished existed.

Over nine months, I teamed up with a few designer and developer mates to create Who’s Your Daddy - a no-BS app for first-time dads. It delivered plain speaking advice with a sense of humour, helping men understand what to expect without needing a medical degree or inducing a meltdown.

The result?
• Featured as Apple’s App of the Month, right next to Angry Birds.
• Hit #1 in the Lifestyle category in over 20 countries.
• Featured by Gizmodo, HuffPost, ABC, BBC, and Sky News.

Who’s Your Daddy was one of the first apps to speak directly to dads like real people - equal parts useful, reassuring, and funny.